May 2, 2007
WASHINGTON, D.C. —
As NASCAR frontrunner Jeff Gordon looks to extend his points lead during this Saturday's race at Richmond International Raceway, he will also be encouraging racing fans to honor America's law enforcement heroes by supporting the National Law Enforcement Museum.
Mr. Gordon's #24 DuPont Chevrolet will carry a banner on the rear TV panel featuring a special website and toll-free telephone number in support of the Museum, during the "Crown Royal Presents the Jim Stewart 400" race under the lights on May 5.
A major supporter of the planned National Law Enforcement Museum in Washington, D.C., DuPont has created the www.cops.KEVLAR.com website, along with a toll-free number, 1-877-COP-9606, to help raise awareness of the Museum and encourage contributions to the public phase of the Museum's fundraising campaign.
In addition to the banner on his race car, Mr. Gordon also filmed a short video and public service announcements encouraging fans to support the Museum. These will be shown throughout Saturday's race and during a special pre-race ceremony that will include Jim Weigand, Global Business Director of DuPont's Advanced Fiber Systems, Henrico County (VA) Police Sergeant Mark Banks, and Craig W. Floyd, chairman and CEO of the National Law Enforcement Officers Memorial Fund.
"From the beginning, DuPont has been a strong partner of our efforts to tell the incredible story of law enforcement in America by building the first-ever National Law Enforcement Museum," said Mr. Floyd. "We are very excited that, through DuPont's leadership, we have now been able to establish this partnership with Jeff Gordon and the Hendrick Motorsports team. All law enforcement officers can be proud of their support and grateful that NASCAR's hottest driver has lent his prestigious name to our campaign," he added.
Legislation authorizing the National Law Enforcement Museum was passed by Congress and signed into law by President Bill Clinton in November 2000. Presidents Clinton and George H.W. Bush are the honorary co-chairs of the Museum's fundraising campaign, called "A Matter of Honor." The goal is to raise $80 million to build a national museum dedicated to the history of law enforcement in America and the service and sacrifice of law enforcement officers across the country.
With groundbreaking scheduled for the summer of 2008, the National Law Enforcement Museum will be the largest and most comprehensive museum of its kind when it opens in 2011. The 90,000-square-foot, underground facility is being designed as a high-tech, interactive experience that will feature driving and use of force training simulators, a forensics lab and a 911 emergency call center. The Museum will be located in downtown Washington, D.C., adjacent to the National Law Enforcement Officers Memorial.
For more than three decades, DuPont has worked to ensure the safety of America's law enforcement officers through products such as Kevlar, the first high-performance fiber used in bullet-resistant body armor. Last year, DuPont announced its commitment to provide a multi-faceted package of products, services and financial support for the construction of the National Law Enforcement Museum. DuPont's contribution is part of the $30 million that has been raised to date through the "A Matter of Honor" campaign.
MEDIA CONTACT:
Kevin Morison, 202.737.7134


